GM says that the 2013 Malibu seats were created with input from engineers and designers around the world. However, the initial design was made by the Detroit firm's European team, with engineers from North America and Asia making the necessary changes to meet consumer requirements in their respective regions.
Among those tasked with the role of enhancing the seats for the North American market 2013 Malibu are seat performance engineers Daniel Cohen and Cheryl Hajciar.
Cohen, who works at General Motors’ testing facility in Milford, says that the company utilizes a special digital pressure-mapping technology to scan the rear-end impressions of people of all shapes and sizes, with a rear-end machine simulating the tests on the seats.
